Report by Penny Sansevieri &#13 &#13 &#13 &#13 &#13 &#13 &#13 &#13 &#13 When my initial book (The Cliffhanger) was published almost seven years ago, I had high hopes of its success. I mean I am, right after all, a PR person – so how tough could it be to market fiction? Granted, up till that point I hadn’t taken on a lot of fiction — properly, to be sincere I hadn’t taken any fiction. Fiction is tough and everybody knows it. But now I was going to get my likelihood, and what better way to start off than on my own book? When The Cliffhanger hit the #1 spot…